North America Real-Time Location Systems Market Trends, Size, Segment and Growth by Forecast to 2030

North America Real-Time Location Systems Market Outlook

The North America real-time location systems (RTLS) market was valued at US$ 2,060.36 million in 2023 and is projected to reach US$ 13,886.82 million by 2031, growing at a robust CAGR of 26.9% from 2023 to 2031.

Rising Adoption of Connected Devices Drives Market Growth

The increasing use of connected devices—such as smartphones, tablets, smartwatches, fitness trackers, VR headsets, and other wearable technology—is significantly fueling the RTLS market in North America. These devices offer real-time location tracking capabilities that enhance user experiences in navigation, traffic monitoring, and personal safety. For instance, location-tracking apps help parents monitor their children's movements in real time.

According to the Groupe Speciale Mobile Association (GSMA), global smartphone adoption reached 76% in 2022 with 6.4 billion connections. This figure is expected to rise to 92% by 2030, totaling approximately 9 billion connections. In North America alone, smartphone adoption was 84% in 2022 and is projected to reach 90% by 2030—highlighting a key driver of RTLS adoption in the region.

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The Role of SLAM Technology in RTLS

Simultaneous Localization and Mapping (SLAM) technology is increasingly integrated into connected devices to enhance location tracking in environments where GPS signals are limited or unreliable. SLAM enables devices to map and navigate their surroundings in real time, making it vital for applications such as indoor navigation, underground tracking, and scenarios with high signal interference.

For example, miners working in deep underground conditions rely on SLAM for situational awareness and safety, while wearable devices for dementia patients use the technology to accurately monitor their movements—helping prevent accidents and ensuring patient safety.

Regional Overview

The North American RTLS market spans the US, Canada, and Mexico, with the US leading due to its technological advancements, developed infrastructure, and strong economic foundation. The region’s favorable regulatory environment and high GDP further contribute to the market’s expansion.

The manufacturing sector, in particular, plays a pivotal role in driving RTLS adoption. According to the National Institute of Standards and Technology, US manufacturing generated approximately US$ 2.3 trillion in revenue in 2022—accounting for 11.4% of the national GDP. RTLS and SLAM technologies are increasingly used in this sector to streamline supply chains and enhance operational efficiency.

The retail industry is another significant contributor to market growth, leveraging tracking systems for automatic identification and real-time data transfer. In Canada, e-commerce has witnessed strong momentum. According to the International Trade Administration (ITA), there were roughly 27 million e-commerce users in Canada in 2022, representing 75% of the population. This figure is expected to increase to 77.6% by 2025, with online sales projected to reach US$ 40.3 billion.

Strategic Insights: North America Real-Time Location Systems Market
Strategic insights into the North America Real-Time Location Systems (RTLS) market offer a comprehensive, data-driven analysis of the evolving industry landscape. These insights explore emerging trends, highlight leading market players, and examine regional dynamics that shape market performance. By uncovering untapped opportunities and guiding the development of unique value propositions, these insights enable stakeholders to gain a competitive edge.

Utilizing advanced data analytics, the analysis helps investors, manufacturers, and decision-makers anticipate market shifts and align their strategies accordingly. With a strong emphasis on future-oriented thinking, these insights support long-term planning and adaptability in a rapidly changing technological environment. Ultimately, strategic insights empower businesses to make informed, impactful decisions that enhance profitability and ensure sustained success in the North American RTLS market.

Segmentation:

North America Real-Time Location Systems Regional Insights

The geographic scope of the North America Real-Time Location Systems refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

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Author’s Bio
Akshay
Senior Market Research Expert at Business Market Insights